Joseph opens first Mississippi store at Highland Village

Joseph is opening its first Mississippi location at Jackson’s Highland Village on Aug. 19, 2026, expanding the luxury boutique’s footprint in the South. The new store gives local shoppers a larger selection of designer shoes and accessories after the brand’s success inside Maison Weiss.

Why it matters: - Joseph’s arrival gives Highland Village a new luxury retail draw and adds another high-end option for Jackson shoppers. - The opening expands the boutique’s reach in Mississippi and builds on demand from customers who already shopped the brand at Maison Weiss. - Highland Village gains another national and regional brand as it competes for premium retail traffic.

What happened: - Joseph will officially open on Wednesday, Aug. 19, 2026, at Highland Village in Jackson, Mississippi. - The new store is the brand’s first Mississippi location. - The boutique is located next to Buff City Soap. - Joseph previously sold designer shoes and accessories at Maison Weiss and is now moving into a larger storefront.

The details: - Joseph was founded in 1930 by the Wexner family. - The company has locations in New Orleans and Memphis, making Jackson its third store. - The assortment includes shoes and accessories from YSL, Christian Louboutin, Valentino, Givenchy and Tom Ford. - Owner Barrie Wexner Wurzburg said the new store will showcase an expanded collection for Mississippi shoppers. - Highland Village senior property manager Linda Martin said the store’s wider selection should make it a go-to stop for shoppers seeking quality style. - Joseph’s stated categories include women’s shoes, handbags, accessories and more. - Highland Village says the center includes locally owned boutiques, national brands exclusive to HV, restaurants and fitness studios. - Current tenants named by Highland Village include Whole Foods Market, lululemon, Kendra Scott, Buffalo Peak and Maison Weiss. - Highland Village says it has been a community staple since 1961 and is located on I-55 North in Jackson.

Between the lines: - The move suggests Joseph sees Jackson as strong enough to support a standalone store after building awareness through a shop-in-shop style presence at Maison Weiss. - Highland Village is positioning the opening as part of a broader strategy to keep its tenant mix attractive to higher-spending shoppers. - The emphasis on designer labels signals that the store is targeting customers looking for premium fashion rather than broad-market footwear.

What's next: - Joseph’s Jackson store is set to open Aug. 19, with the company expected to rely on the new location to deepen its Mississippi presence. - Highland Village is directing shoppers to josephstores.com for more information. - The property is also promoting updates through @highlandvillagejxn on Facebook and Instagram. - Highland Village says additional property happenings will continue to be shared through its social channels.

The bottom line: - Joseph is turning proven local demand into a permanent Mississippi storefront, and Highland Village is using the opening to strengthen its luxury retail lineup.